Luxury automakers advertise their vehicles as the only way to purchase the latest and greatest in automobile technologies, and charge buyers accordingly. This also means that they want you to think your new expensive German sedan is the best of the best. What if we told you Ford was offering the exact same technologies, with more user-friendly systems, for a price that wont break the bank? Enter the new Ford Platinum and Titanium trims.
These trims are found on almost every Ford model, from the efficient Fiesta to the heavy-duty F-450! They provide timeless style with safety and convenience systems that are really state of the art. Lets take the new 2016 Fusion Titanium for example, and compare it to the BMW 5-Series. The Fusion Titanium comes standard with power heated leather sport seats with memory settings, 12 speaker Sony stereo, automatic headlamps, and a rearview camera. The BMW doesn’t come standard with real leather, heated sport seats are optional, as well as rearview camera, and upgraded sound systems also are expensive options in the BMW. The BMW doesn’t even come standard with Smartphone integration which Ford has standard with it’s SYNC communications system. The 2016 Fusion Titanium starts at $30,630 for the EcoBoost model, and can also be configured with Hybrid or Energi motors. The BMW starts at $50,200 in gas only models.
How about the F-150 Platinum compared to the Audi A8L? This comparison isn’t as strange when you consider both are the current flagship models, showing off the latest and greatest from their respective automakers. For safety, both offer a generous amount of airbags, and 5-star safety ratings too, but the Ford comes standard with driver-assist features such as BLIS with Cross Traffic Alert, Curve Control, Reverse-Sensing System with Rearview Camera, and Dynamic Hitch Assist. To get similar features in the Audi a $3,000 package is required. The Audi’s price is $81,500, whereas the F-150 Platinum starts at just $52,110. Add some optional extras onto the Ford to personalize it for your needs and you’ll still be spending less than the base price of the Audi.
How about the new Explorer Platinum vs. the BMW X5? Ok, well we don’t want to pick on BMW too much, thats just mean. But the Platinum and Titanium trims available from Ford prove that you can own a luxurious vehicle without paying the price for extras that should be standard. Luxurious seating, interior trims, upgraded wheels, and premium stereos are just the highlights you’ll experience when you first see a Platinum or Titanium trim, but it’s the timeless style and easy to use features that will make you want to drive one home.